John Liu, Digital Reasoning

Updated 5 Jan. 2017 - InSage announced a speaker addition: Brian Jelenek, executive director of JP Morgan Intelligent Solutions. Prior to JPM, he served in UBS and Boston Consulting Group units. He holds a Wharton MBA and a Vanderbilt University economics degree.-Ed.

WITH Consumers providing more personally identifiable data in exchange for personalized products, services and assistance, corporations are under increasing pressure to generate earnings by leveraging that data, while remaining compliant with privacy rules and industry best practices.

With that in mind, Nashville-based InSage LLC is set to convene its second major Data Monetization Conference, Feb. 1 at the Loews Vanderbilt Hotel. Early registration closes Jan. 22. Details here.

Programming includes a panel discussion on "The Arc of the Data Product," an InSage presentation on Data Monetization trends; and, a C-suite panel discussion with HealthStream and Asurion executives.

In addition to InSage Founder and President Lydia Clougherty Jones, speakers announced thus far include John Liu PhD, senior data scientist and product manager at Digital Reasoning Systems; Metro Nashville Davidson County Chief Data Officer Robin Mace PhD; John Lormand, Asurion senior director of enterprise data services; and, HealthStream VP for Data Platform & Reporting Christian Oliver.

Also featured: Meredith William, director of Customer Solutions at InStream; Zach Gemignani, co-founder/CEO of Juice Analytics; and, Matt Berns, director of Data Science for MyHealthDirect.

Jones says in online postings that her firm "helps clients mine new opportunities uncovered by the data mapping process to newly and fully leverage data-driven insights, including new product concepts and revenue streams" -- a process Jones says sometimes yields "first-mover advantage." [###]

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